Media Buying
Keywords and placements aren’t all created equal.
Develop an Adaptive Bid Strategy
Activate Flawless Campaigns
Access the Latest Industry Innovations
Better Media Buying
We use audience insights from our proprietary tools and strong analytical backgrounds to select the best media partners for our clients.
We leverage our buying power on behalf of our clients. We pride ourselves on flawless campaign execution based on years of experience in launching and managing global, cross-channel and cross-platform campaigns.
Partnerships & Platforms ... It's just one perk
Our heritage and influence has enabled special partnerships with many publishers and platforms. Leverage our partnerships to move faster and wiser with best-in-class technology and first-mover opportunities.
Take advantage of our exclusive access to publisher data and alpha/betas, R&D opportunities through technology partners, influence on partner/publisher roadmaps and direct access to product/feature managers.
Do More ... Spend Less
Worth maximizes leads and conversions within efficiency constraints by bidding smarter via adaptive bid strategies. We design bid strategies around device, geo, day parts, browsing data or previous customer interactions (e.g. filling a shopping cart).
We customize bid strategies to unique audiences (e.g. new v. existing customers or upper vs. lower funnel). Additionally, we integrate customer data into bid strategies to bid up based on the true value of each searcher, instead of treating every person the same.